About

I'm Kim Ann King, Founder and Managing Principal Consultant of New Leaf Communications, which I started in 2016. 

Throughout my career, I have built B2B cybersecurity, technology, and SaaS companies, helping to create billions of dollars in market value for organizations  such as Akamai Technologies and Bit9 (now VMware Carbon Black) – two of the largest tech firms in Massachusetts – as well as other startups including one of the first e-commerce providers, Open Market, and SiteSpect, a leading web optimization firm, among others.

I now offer my experience and expertise as a consultant, helping clients hone their messaging, reach new customers, and create momentum in the marketplace.

I work as a fractional CMO offering go-to-market strategy, positioning and messaging, marketing strategy and execution, content strategy/creation/marketing, and all related brand, demand, and enablement program planning, execution, and management.

I'm the author of "The Complete Guide to B2B Marketing: New Tools, Tactics, and Techniques to Succeed in the Digital Economy," published by Pearson Financial Times Press in 2015 as well as numerous articles and blog posts on cybersecurity, artificial intelligence, e-commerce, marketing, and other technology and business topics.

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I earned an M.S. in Communications Management from Simmons College and a B.S. in Public Relations with honors from Boston University.

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How can I help you?